Effectiveness

Publications

In Repressive Countries, Citizens Go 'Dark' to Share Ind...
CIMA Digital Report

Online publishers now know more about their audiences than ever before. When you visit a digital-savvy news site, they will likely glean your age group, location, what device you are using, how long you visit, and how loyal you are to the site, among other data that are both impo...

Working in Concert: Coordination and Collaboration in In...

CIMA announces the release of its latest report, Working in Concert: Coordination and Collaboration in International Media Development, by Walter Dean, a veteran broadcast journalist and news director and an international journalism trainer. Over the last two decades, as the inte...

Content Analysis: Can Shared Indicators Improve Monitori...

On March 9, 2012, CIMA organized a working group to discuss approaches to using content analysis within an overall framework for monitoring and evaluation (M&E).  The meeting succeeded in generating a lively discussion on that topic as well as on the viability of creating a ...

Making Media Development More Effective

CIMA is pleased to release a special report, Making Media Development More Effective, by Tara Susman-Peña, a media development and communications consultant. She was the director of research for Internews’s Media Map Project, which informed this paper. A wealth of research dem...